Introducing Hello Fresh

Looking for a way to eliminate the weekly grocery shop? Keen to prepare a different recipe with fresh ingredients every day? Then you might want to check out Hello Fresh . Recently launched in the UK, Hello Fresh aims to change the way we eat, shop and cook. 

Hello Fresh delivers to your door a selection of different recipes each week and all the ingredients you need to create them. They take care of your meal planning and even do the shopping for you. And deliver to you the fresh ingredients you need, in the exact quantities you require, to make five new recipes for your family.

The service aims to make it easier for people to eat great, healthy food and learn how to cook for themselves and their families. I think it’s a really great idea, especially for busy working families. 

The cost of each meal comes in at under £5. All the recipes have been created by world-class chefs and can be prepared within thirty minutes. Each recipe has even been reduced down to a simple picture guide that holds your hand the whole way, so they are not complex to prepare.

Hello Fresh tries to use as few imported ingredients as possible to protect the environment and help British farmers. And they only work with trusted, local suppliers to ensure a consistently high standard.

 One of the co-founders of Hello Fresh, told me how the idea for Hello Fresh came about:

Having worked in the City, we've always found it impossible to balance work with having a healthy diet. We were determined to eat healthily though, and, believing this problem to be common to pretty much all busy people, started looking for a solution: In essence, we want to make it easier for people to eat great, healthy food and learn how to cook for themselves and their families.  

We feel really passionately that everyone should see how easy it can be to eat nutritious, tasty food and discover how great it can be to cook for themselves. Hello Fresh takes away the hassle of working out recipes, going to supermarkets and wasting unused food so there's almost no excuse for people to eat takeaways.

Each member of the Hello Fresh team is passionate about food and healthy eating and although the service is not available in all UK cities at present, I think it’s an idea that will certainly appeal to busy commuters. 

What do you think? Does the idea of Hello Fresh appeal to you?

For further details, delivery details and pricing visit Hello Fresh.co.uk . Hello fresh can also be found on Facebook and you can follow them on Twitter .

Sponsored post.

Comments

[Ellen Arnison]

It's an excellent idea but doesn't deliver in this area yet,

[Rosie Scribble]

I agree, Ellen. It's an excellent idea but doesn't deliver here either.

[Iota]

I love that idea. I hope it catches on.

I have a "great meals in 30 minutes" recipe book, which is good, but one of the drawbacks is that some of the recipes use quite exotic ingredients. I never had them in my cupboard. So unless you plan ahead (and then you're probably not using that type of book), it didn't really work for me. Hello Fresh seems to address that problem. Though another way round the problem would be to give recipes that don't use exotic ingredients (and I guess everyone has different definitions of exotic).

[Katie Cook]

I hope it takes off and is in our area soon!

I am lucky enough that my son loves the kitchen, this would be something great that will make our evenings less hassle and let him learn about new food and recipes.

[Katie Cook]

I hope it takes off and is in our area soon!

I am lucky enough that my son loves the kitchen, this would be something great that will make our evenings less hassle and let him learn about new food and recipes.

[Anya]

I've tried it. Really good concept, and the food's fantastic and in the perfect portions. Shopping to cook special dishes isn't painful anymore! Hope you ladies get to try it soon, I hear they're expanding fast..

[Kathy]

have you heard about Foodybag. Check it out:
http://www.foodybag.co.uk/
sounds similar to HelloFresh the menue I got from Foodybag looks great I just ordered a bag and waiting for it.